CONFRONTATIONS FOR THE IMPLEMENTATION AND MAINTENANCE OF EDUCATIONAL GROUPS FOR PREGNANT WOMEN IN PRIMARY CARE
DOI:
https://doi.org/10.12957/demetra.2017.28804Keywords:
Health Education. Pregnant Women. Strategic Planning.Abstract
This study describes strengths, opportunities, weaknesses and threats in the implementation and maintenance of group educational activities for pregnant women in primary care. It also proposes a strategic plan to assist health professionals in the operationalization of these actions. Participant observation and semi-structured interview were used to collect data. The analysis was carried out using the Matrix SWOT (acronym for Strengths, Opportunities, Weaknesses, and Threats) and strategic planning was based on Matus’s postulates .Strengths were the desire of the team to reinstate group activities, the space in the unit and the available educational material. Opportunities were the presence of students of the Education for Work Program of the Ministry of Health in the unit. The lack of participatory planning, means of dissemination, random choice of dates, cancellations and re-markings of the meetings were pointed out as Weaknesses. In addition, the educational methodology used did not follow the prerogatives of reflexive critical learning and popular education in health. Thus, from the issues identified by the strategic planning for the continuity of the educational group, the challenges to be overcome are related, mainly, to making the user the protagonist of the health institution space and the change of management vision in all spheres of power to consolidate the implementation of educational actions in groups.
DOI: 10.12957/demetra.2017.28804
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