Argumentative strategies in webjournalism: a semiolinguistic study of an editorial on the site Folha de S. Paulo
DOI:
https://doi.org/10.12957/matraga.2019.39209Keywords:
Discourse, Argumentation, Semiolinguistics, Web Journalism.Abstract
This research intends to approach the discursive strategies contained in an editorial that evokes the Brazilian housing shortage, published in Folha de S. Paulo web journal in 2018, from the point of view of the Semiolinguistic Theory, a theoretical-methodological current enacted by Patrick Charaudeau. In addition, this article aims to investigate the ways that the enunciator stands before the interlocutors, exploring the triad based on the relation between the subject that argues, the proposition about the world and the target subject (CHARAUDEAU, 2016). Through the observations made, it is emphasized that the construction of the speaker’s discourse, from the argumentative mode of organization, implies the composition of his image in the discourse (AMOSSY, 2005).
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