Women in Focus

A Critical Analysis of the P&D Design Proceedings on Gender and Womanhood

Authors

DOI:

https://doi.org/10.12957/arcosdesign.2025.90224

Keywords:

Womanhood, Gender, Design Research

Abstract

This article investigates, from a feminist perspective, how academic production in design in Brazil addresses issues of gender and womanhood. The research focuses on the proceedings of P&D Design—the leading scientific conference in the field in the country—covering the 2016, 2018, 2022, and 2024 editions. Through a scoping review, we analyzed 158 articles (7.23% of the total 2,184), examining the growth and decline of these themes over the years. Although women represent more than half of the population, the results indicate a proportionally insignificant concern with gender and womanhood issues relative to the total number of published articles, highlighting the persistence of a "universal" pattern that marginalizes women's experiences. The study concludes that, despite some isolated advances, cultural and institutional barriers still hinder the consolidation of a representative design that encompasses the plurality of women's experiences.

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Author Biography

Julia Lima, PUC Rio

Doutoranda em Design pela PUC-Rio, na linha de Comunicação, Cultura e Artes. Sócia fundadora da Passarinho Verde Produções, onde desenvolve projetos de design, publicidade, branding e conteúdo digital. Graduada em Publicidade e Propaganda (UNAMA-PA), com pós-graduação em Marketing (UNAMA-PA) e extensão em Branding (PUC-Rio). Mestre em Design pela PUC-Rio e integrante do Labmemo desde 2006. Sua pesquisa se concentra no Design Social e Emocional, com um olhar especial para as mulheres e projetos de design para o florescimento das meninas.

References

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Published

2025-07-10

How to Cite

NEVES, Renata de Assunção; LIMA, Julia; AMARAL, Julia; DAMAZIO, Vera M. M. Women in Focus: A Critical Analysis of the P&D Design Proceedings on Gender and Womanhood. Arcos Design, Rio de Janeiro, v. 18, n. 2, 2025. DOI: 10.12957/arcosdesign.2025.90224. Disponível em: https://www.e-publicacoes.uerj.br/arcosdesign/article/view/90224. Acesso em: 23 mar. 2026.