The theory of mental spaces in the construction of meanings in multimodal texts
DOI:
https://doi.org/10.12957/matraga.2019.37354Keywords:
Theory of mental spaces and blends. Sense construction. Multimodal texts.Abstract
This article aims to offer a proposal of application of the main concepts of Theory of mental spaces and the mixtures for the construction of meaning in multimodal texts, such as commercials and memes. Coulson (2001), Fillmore (1982), Lakoff and Johnson (1980, 2000), Turner (1989, 2001, 2002), among others, we aim to observe how the construction of the senses requires the reader to recur to mental and cognitive domains in the linguistic-discursive construction of their interpretation. We analyzed six multimodal texts from different sources found in the digital environment. The analyzes allowed us to observe texts as distributed cognition, in which the mode of functioning of the mind is the organizing principle of textual composition, and how linguistic-textual structures permeate this composition in the formation of social representations.
Downloads
Downloads
Published
How to Cite
Issue
Section
License
Authorization
Matraga – Scientific Journal of the Post-graduate Program in Arts and Humanities of UERJ is authorized to publish the article submitted here, if it is accepted for online publication. It is attested that the contribution is original, that it is not being submitted to another publisher for publication, and that this statement is the expression of truth.
The works published in Matraga's virtual space – Scientific Journal of the Post-graduate Program in Arts and Humanities of UERJ will be automatically transferred, and your copyright is reserved to Matraga. Its reproduction, in whole or in part, is conditional on the citation of the authors and the data of the publication.

Matraga uses license Creative Commons - Attribution-Non-Commercial 4.0 International.