LA CONSOLIDACIÓN DEL PROMOTOR URBANO AVANZADO MEDIANTE LA PRODUCCIÓN DEL ESPACIO URBANO EN CÓRDOBA, ARGENTINA (2004-2019)

Abstract

In this article we examine the strategies of real estate developer capital in the city of Córdoba, Argentina, between 2004 and 2019, in the context of the dynamics of urban commodification and neoliberalization. From a critical geographical perspective, we focus on the relationship between business practices, urban management and land markets. We use as a reference point the business trajectory of the EDISUR Group, a leader in real estate development, to understand how these strategies have reconfigured urban space. In addition, we analyze the role of the Great Urban Project and the Urban Development Agreements, specifically in the development of Manantiales, as tools to understand urban development and the emergence of a new institutionalism at the local level. We argue that the real estate developer has assumed a central role in the urban configuration, thanks to a significant change in the scale of its activity and to innovative and specialized strategies that we here call the production of urban space. In this way, we argue that the developer operates as a complex agent, closely linked to urban policy and management, and whose influence is evident in the urban structure.