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Groupon And Small Business Marketing

por Dee McRoberts (2022-04-28)

Also, once your mobile notary business is ranked high on Google Maps, these results often spill over onto the regular Google search pages for the local search terms such as mobile notary in your area. This can help your business be seen by even more people searching for mobile notary services in your local area.

Get listed on every possible directory, local search engine, hyperlocal search engine (local chamber, newspaper, or neighborhood site), and industry directory possible. In some cases this may be as many as 100 such listings. To go a step further, you may want to list on web directories, too.

You can find plenty of other free local directories that are run by large national, or international, companies. But beyond those, you can also look for smaller local directories. These may be run by another business person in your area. Lots of them provide free, or very cheap, listings They may even provide a map feature which gives visitors driving directions to your front door! This is a great way to help people find you.

If you've seen maps and GPS on cell phones, this is how your Local Business shows up on mobile devices. The Mobile Market is enormous and web site truly the wave of the future.

Paid Results are highlighted as paid ads and usually appear in a yellow-shaded area at the top of the search page. If you are like me, you ignore them!

Your Organic Search Results are a function of the quality & credibility of your local business presence on the Internet. You want all online roads leading back to you and your web site. There are virtually unlimited credible and respectable sources throughout the Internet, and from there nearly infinite routes back to your local business web site. Remember traditional referrals and testimonials from old school marketing? Referral links back to your web pages from everywhere on the Internet are testimonials to your local business relevance.

You want to add your business name and contact details to all the business directories and websites that you should be listed on. Any directory or website that is related to your location and industry must have your details listed on it. Many directories allow you to add your business by filling out a form. To get added to industry related websites, you may need to make some calls or send some emails. With a bit of effort, you will get a number of citations that will influence your business listings ranking.

And now it's so easy for people who have computers. They don't have to get in their car. They don't have to fight traffic. They don't have to try to find you. Now they just turn to the Internet. Will they find you? What if you don't show up on Google's first page or maybe the second page. People rarely go past the second page. Say you go to Google and search right now and type in a product that you sell or the type of business you are in? Are you there? Probably not. In fact if you look at the number of pages in the top left-hand corner you're probably see hundreds of thousands maybe millions of web pages to choose from. How confusing is that for the customer?

Meta Title Tags may be the most critical words on your website. This title tag is often what will be the headline in search, and Google thinks this is what is important to you. Your title tag should not be "Home" or "Joe's Restaurant." It should be "keyword keyword keyword city keyword keyword city." Using restaurant as an example: "Italian Restaurant Pizza Beverly Hills ; Wine Tasting ; Los Angeles" You get 64 characters to tell your story.